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BRANDING A NEW ALTERNATIVE MUSIC FESTIVAL

BRANDING A NEW ALTERNATIVE MUSIC FESTIVAL

Media DIGITAL AND PRINT

Client UNIVERSITY MAJOR PROJECT

Date MAY 2023

For my University Major Project i chose to develop the branding for a new alternative music festival. Using the genre to help inspire the development of the branding in the way of a waveform which can be seen throughout the different outcomes of the project from lanyard and poster design to paper cups.

Front White

Staff uniform white shirt variation, front.

Front Blue

 Staff uniform blue shirt variation, front.

Front Orange

Staff uniform orange shirt variation, front.

Back White, Orange Stamp

Staff uniform white shirt variation with orange stamp, back.

Back White, Blue Stamp

Staff uniform white shirt variation with blue stamp, back.

Back Orange

Staff uniform orange shirt variation with blue stamp, back.

Back Blue

Staff uniform blue shirt variation with orange stamp, back.

Dead On Branded Paper Cups

Lanyards

Both staff and guest festival lanyards with Dead On branding

Festival Wristbands

Festival Poster

Dead On Festival poster including lineup over two dates.

Festival Poster Screen Print

Dead On festival poster screen printed variation.